“But I can see it!”

Which is closer, the sun or Buffalo, NY?

Something might be vivid and clear and right in our face, but that doesn’t mean it’s nearby or accessible.

If you’re seeking to get things done, looking for the attainable but hidden opportunities is a productive strategy.

On the other hand, if you’re a leader, seeking to inspire, it helps to focus on an iconic goal, one that’s always present, right over there.


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