25 Marketing Pros Share Their Three Best Marketing Tools


What do other marketing professionals use to improve their marketing results?

I used the prompt as inspiration for my last blog post where I shared podcasting, websites and email marketing. After reading the other 24 answers from other marketing professionals, I discover that I took the word “tool” much broader than they did.

The vast majority named a website that they found helpful, rather than a deliverable. I am surprised that I was one of the few who answered with more of a category.

Thanks to Leopardots’s Jacob Lordi and Marshal Mill for compiling the answers into 25 Bloggers Reveal Three Best Marketing Tools – Experts Advice.

Here are the tools that were mentioned:

  • AFterOffers.com for lead generation and opt-in emails
  • Agency Analytics – keyword analysis
  • Agorapulse – schedule social media (two mentions)
  • AHREF -content explorer sourcing info, seo tools & analysis (4 mentions)
  • Buffer – scheduling social content (3 mentions)
  • Buzzsumo – blog post prompts and brand tracking
  • Canva – graphics/images,  infographics, presentations, images
    presentation templates
  • Canva – visual content
  • EZ Texting – reminders, alerts & notifications in text format
  • Facebook – share content & attract new readers
  • Followerwonk – Twitter analytics & bio search
  • Formspree- contact forms
  • Giveaways – to loyal customers
  • Google Analytics – 3 mentions
  • Goggle My Business – getting reviews/testimonials
  • Google AdWords – drive traffic
  • Google Alerts – analysis
  • Google Docs Spreadsheet – notes on potential customers with emails, links, accounts and questions they asked
  • Google Trends – distribution of keyword searches over time (two mentions) 
  • Grammarly – writer’s tool for precision
  • Guest Blog Posts – two way
  • HitTail – SEO recommendation tool
  • Hootesuite – schedule social media and reputation mgmt (two mentions)
  • Hunter.io – finding email addresses for pitches
    Keysearch – keyword research
  • Keywords Everywhere – chrome extention for search
  • Linky’s – niche related link-up groups where bloggers share each others content to build community
  • Long Tail Pro – keywords
  • MailerLite
  • mailtester – tests emails
  • Majestic – (competitor to Ahrefs) better price & more complete data
  • My email list – ask for help promoting guest posts
  • Niche – Focusing on a smaller part of a larger market
  • OptinMonster.com – pop ups and newsletters
  • Pinterest – promoted pins, showcase visual content and attract new readers (two mentions)
  • Podcast interviews – establish as an expert
  • Rocketreach.co – grab contact info from Linkedin
  • Sampling – giving a free sample of your product/service
  • Scrapy – analysis of trending topics
  • Self published books – establish as an expert
  • SEM Rush –  keyword research, SEO tool to report multiple variables (FIVE mentions)
  • Sentione social media and reputation mgmt
  • Snappa – image/graphics
  • Social Media –
  • Sumo.com – popups and monetize a site
  • SurveyMonkey – audience market research
  • Tailwind – scheduling Pinterest posts
  • Trello – plan and strategize
  • Tweet deck – filter search columns for my niche
  • UberSuggest- keyword tool search analysis
  • UseProof – popup feature
  • Wishpond – email marketing, newsletters, auto responders, pop ups, landing pages, lead generation
    YesWare – email opens analysis

How many of these do you use on a regular basis? Which ones are new to you? I saw many favorites of mine on this list and few new ones as well.

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