Why How we Measure Impact is, Mostly, Wrong


When Clayton Christensen took the podium to give the commencement speech at Western Governor University in 2017, he told students that companies that fail have a small view of humankind. In their attempt to emulate successful companies, he explained, people forget that they all started with solving a small problem. Then he talked about a similar idea, this time using numbers. Because we have limited minds, he explained, we aggregate the world in a hierarchical way, with the people who aspire to bigger numbers higher up in companies. His theory, which he introduced in the Harvard Business Review in 1995,…

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